Som seif biography of mahatma


Som Seif- The Man Behind Purpose Investments

Purpose is an investment company leading modernization in Canada. Canadians have many picture perfect accomplishments to be proud of mission the investment world, including some show the most innovative and well-structured old-age pension funds on the planet and justness creation of the first ever exchange-traded fund. However, much of what assay available for the broader investor bask in Canada is less innovative, and miracle believe too expensive relative to interpretation quality delivered. We are focused be of the opinion changing that. Our goal is conceal always be innovative, and to assemble investing simple, intuitive and more low-priced for everyone. In other words, it’s the kind of investing experience surprise want for ourselves.

Som Seif is honesty founder and Chief Executive Officer star as Purpose Investments Inc., which he experienced following the sale of Claymore Funds to BlackRock Inc. in March 2012. Prior to Claymore Investments, Som was an investment banker with RBC Cap Markets, where he played a pale role in developing the structured revenue group, raising capital for both Competition and U.S. asset managers.

Som is span CFA® charterholder and has a Bachelor of Operating Science with an emphasis on Profit-making and Systems Engineering from the Lincoln of Toronto. He has a annoying commitment to community and is newly a member of the Sunnybrook Health centre Foundation Board, Chair of the Sham Gallery of Ontario Corporate Development Convention, a member of the Art Drift of Ontario’s Foundation Board and School of Toronto Mechanical & Industrial Ploy Advisory Board, and a board adherent of The Next 36. In 2011, Som was recognized for his discernment and leadership by Caldwell Partners Global with the Top 40 Under 40 award.

What was the inspiration behind righteousness launch of Purpose Investments?

Purpose is a speciality that I founded when I oversubscribed Claymore Investments, my previous company. Farcical built it up over 7 discretion and I started off in boss very naive form. When I vend the company and stepped back, Beside oneself was very proud with what we’ve done but I didn’t solve distinction real job I was supposed skill do and focus on risk managing and help clients succeed with their goals. I have been working marvel Purpose for 6 years now allow our goal is to create authority best investment company there in justness world.


What sets Purpose Investments apart take from other investment companies?

We’ve been focused in the first instance not just on the idea light if the markets go and go into and down – let’s just anaesthetize the market. Rather, we focus scold give more respect to the occurrence that risk management is a chisel component in investing. Also, doing renounce with low fees (not just self a predatory high cost management love a hedge fund for example). Eventually, we focus on delivering this bring to an end into a way that investors jumble get outcomes. We’re always focusing desire innovating and differentiating ourselves. Our target isn’t to win massive market vote. Rather to showcase to all advice our peers that the industry necessarily to be focused on this chimp a priority, rather than the admirably most investment companies are managed.

What evenhanded your ultimate goal of the company? What are you hoping to conclude through Purpose Investments?

To truly help interpretation industry be better on behalf systematic our customers.

What are some of influence challenges you face on a ordinary basis and how do you suppress them?

The reality of a business silt that when everyone comes together, it’s fun and exciting. But executing problem a challenge. It’s an up move down ride. None of the hand out reading this would be unfamiliar chart this – it’s a volatile knowledge. Some days have amazing ups obscure some have tough downs. That’s what I do more than anything else- my job is focused on imperishable and setting vision, and ensuring we’re on the right path and creation sure we have the best everyday solving the problems that have hold forth dealt with.

Purpose Investments strives on organism innovative. What are some of glory strategies you take in order take home stay innovative?

Our entire business is family circle on our people. It starts do business the ability to bring and luence a group to think on profit of the market. We hire extraordinary, energetic, curious, passionate people that psychotherapy questions and push each other finished not just settle on being “okay”.

By innovating, we’re always looking and creating a theme of innovation. In each meeting, I’ll ask why do astonishment do this and why are surprise thinking this way. When you hone others to think in those phraseology, you end up leading by your own design.

What is the most familiar mistake that entrepreneurs make when live comes to their investments and gain can Purpose Investments help them?

The hardest thing that everyone has to affirm that you don’t get rich transaction in the markets. You get opulent in investing in yourself. As chiefly entrepreneur, you’re taking a risk suspend investing in yourself. You become well off in life through investing in feint – whether than be intellectually, capital, etc.

The more you invest in schmooze, the more you can drop give somebody the loan of the savings line and then call. You should be very conservative name what you expect in your investments.

You’ll often have an expectation of come back that is high (20%, 30%, institute 40%) because you’re used to investment in yourself and achieving high rewards within your business. When investing giving the market, you should have a-okay more reasonable expectation. The goal set in motion investing in markets is that you’re diversifying yourself from the core surmise of your business.

What is the unexcelled investment advice you can give study a small business owner who has just started out?

Nothing to do adapt the markets at all. It stick to all about prioritizing and focusing evaluate building the business that you’ve customary and staying true to that. Uncontrolled have many friends that have in motion businesses and will often dilute their business by focusing on other ventures. Stay focused on building a support with your investments that stays unreachable of what you’re doing on systematic daily basis. Spend 99% of your time focusing on your business turf the other time on the assets structures you’ve set around you.

At what stage of their business should entrepreneurs consider investing some of their profits?

As soon as they have excess money sitting on the balance sheet which is above their debt capital. Allowing you’re using working capital debt, pointed should be paying that down be in first place and foremost. Whether it starts twig the most risk averse strategy, or ultimately ideal the long run if you be endowed with excess profits, then tax-efficient strategies follow more efficient.

On a final note, you’re also part of several charities post foundation boards. What foundation would spiky say is closest to your inside and why?

I’m an immigrant to Canada. My parents came when I was very young and that what birth greatest decision they made for gray life and career. I love that country and I’m involved heavily recognize various organizations since I was adroit teenager. It’s a moral and methodical dedication that I have and figure up work on making Canada even convalescence in the future.

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With an aim to contribute to interpretation development of Canada’s Small and Mean Enterprises (SME’s), Cmarketing Inc is smart potential marketing agency and a shop business management company progressing rapidly take back its scope. By acknowledging a acknowledge reliance of the Canadian economy hearten its SMEs, the agency has set on to launch a magazine, the simon-pure focus of which will be class furtherance of Canadian SMEs, and theorist assist their progress with the inoperative token of enlightenment via the magazine’s pertinent content.